Confused about SEO? You’re not alone. Keywords and backlinks and schema, oh my! There is so much technicality to Search Engine Optimization, it’s easy to ignore. Most operators would rather focus on, well, operating their business. But what you might not...
“How can I upsell better?” This is a question I hear often during slow months like January. Before I answer that, let’s talk about grocery store tactics… I recently listened to an episode of Neil Patel‘s podcast talking about why milk and eggs...
The Restaurant Marketing Summit is back! Some things follow us into the new year, like shadows, cookies (the internet kind), or lingering marketing challenges… Any of these sound familiar? Social media feels like a bottomless pit of time. You post, but where are...
What’s the best way to earn word-of-mouth online? In the crowded online space, independent restaurants face a battle for attention. While national chains have seemingly endless marketing budgets, smaller establishments have a secret weapon of their own: genuine...
The start of October kicks off busy season for many bakeries. Make sure you get ahead of menu planning, logistics, and technology with these 7 tips. Lean in to seasonal flavors Starting in the fall with apple, cinnamon, pumpkin, pecan, cranberry, and caramel. The...
Hey there, bakery shop owner! I’m a marketer and pastry enthusiast ready to help you turn followers into customers. Consider this site your ultimate resource on marketing and social media tips. True to my brand name, I also help donut lovers find the best artisan donuts in their local city. Could that be you?
P.S. If you’re near North Texas, come join me at the annual Dallas Donut Fest!
