Nov 4, 2024 | Social Media
Introduction In today’s social media algorithm, simply posting a photo of your latest pastry is no longer enough. If you want to attract Gen Z and Millennial customers, you need creative social media ideas that go beyond the basics. These generations crave authentic,...
Nov 11, 2023 | Online Marketing, PR, Social Media
What’s the best way to earn word-of-mouth online? In the crowded online space, independent restaurants face a battle for attention. While national chains have seemingly endless marketing budgets, smaller establishments have a secret weapon of their own: genuine...
Jul 8, 2021 | Social Media
Head of Instagram says Instagram is no longer a photo sharing app It’s official: Instagram is focusing on becoming like TikTok. According to CEO Adam Mosseri, Instagram is no longer a photo sharing app. In a video posted to his Instagram and Twitter accounts,...
Apr 18, 2020 | Coronavirus, Social Media
Before consulting for restaurants, I started out blogging about (you guessed it) donuts. Over the past few years I’ve seen some bloggers bring a sense of entitlement— demanding free meals and donated prizes for their giveaways — without first giving back to the...
Apr 6, 2020 | Coronavirus, Social Media
It’s no secret that Coronavirus is having a devastating impact on the food and hospitality industries. With policies changing rapidly, bills to pay, and uncertainty about your restaurant’s future, you need a plan to get back on track. That’s why I created...
Mar 16, 2020 | Online Marketing, Social Media
Last week, we postponed the second-annual Dallas Donut Fest due to growing Coronavirus concerns. An hour later Dallas County declared a public health emergency and banned large gatherings of over 500 people. Just today, the CDC is strongly discouraging gatherings of...
